Return of the MLP

Market Leadership Positioning taking its rightful position at the center of the MBP

Jun 11 • Gold @ MBP.co

1

January 2026

Hot Take: Must Watch Startup M&A TV

Five clips (+ bonus clip) that should frame your strategic thinking

Jan 15 • Gold @ MBP.co

5

December 2025

The Purple Boxes Framework

The most popular part of the MBP isn’t even in the book!

Dec 9, 2025 • Gold @ MBP.co

2

2

June 2025

Magic Box Paradigm Audio Book

Yeah, it's an AI voice, but better than nothing!

Jun 11, 2025 • Gold @ MBP.co

2

The Secret to Startup M&A

MBP featured on the Village Global podcast

Jun 5, 2025 • Gold @ MBP.co

April 2025

MBP on the Profit Streams™ podcast

+ MBP office hours April 11

Apr 3, 2025 • Gold @ MBP.co

February 2025

Urgency: Breaking it Down, So You Can Build It Up

You can calculate urgency, here’s the equation: Urgency = Direction % x (Reward / n x Risk)

Feb 26, 2025 • Gold @ MBP.co

1

1

December 2024

Hot Take #6: Norwest VP on Startup M&A + your action plan for 2025

Double whammy: applying the MBP lens to four great posts + anticipating a big 2025 for startup M&A

Dec 19, 2024 • Gold @ MBP.co

MBP Discussion on Lenny's Podcast

Jonathan Lowenhar on his adaptation and application of the Magic Box Paradigm

Dec 12, 2024 • Gold @ MBP.co

October 2024

Building a Partner Big Idea - Part 3 - Setting up the Right Offer

There’s a way to ensure their first offer is their best offer, here it is…

Oct 9, 2024 • Gold @ MBP.co

1

July 2024

Building a Partner Big Idea - Part 2 - The Two Line Model

The TLM is the engine a startup M&A thesis - learn how to build one

Jul 29, 2024 • Gold @ MBP.co

Happy 4th - Free MBP Giveaway

Poolside reading

Jul 4, 2024 • Gold @ MBP.co